One user expressed his utter dismay over the chocolate-coated fried chicken by commenting, “I wish 2012 killed us.” Another said, “When we asked you all to season your chicken, that’s not what we meant.” One person was so angry that he commented, “Who’s idea???? I don’t want any words said but the name of whose idea this was.” However, there were people who actually analysed the video from a cooking science point of view. He said, “HOW?, A. that cant work. The Chocolate would not stay on as you deep fry, did they really use CLAY? B. WHY WOULD YOU WANT THAT.” Many people used relatable GIFs to express their shock over the recipe.