TikTok emerges world’s most downloaded non-gaming app in August: Report


Despite facing several challenges, China-based short video-sharing platform emerged as the most downloaded non-gaming app worldwide for August with more than 63.3 million installs, a 1.6 per cent increase from August 2019.

The countries with the most installs of the app during this period were Indonesia at 11 per cent of its total downloads and Brazil at 9 per cent, according to a report by data analytics firm Sensor Tower.

“Our estimates include downloads for the App Store and Google Play worldwide between August 1, 2019 and August 31, 2020. Apple and Google pre-installed are excluded. We report unique installs only. Android estimates do not include third-party stores,” the analytics firm said in a statement.

A huge chunk of downloads used to come from India with the US before the ban.

Video meet app ZOOM was the second-most installed non-gaming app worldwide last month with more than 52.2 million installs, 22.2 times its downloads from August 2019.

The countries with the largest number of ZOOM installs were India at 25 per cent, followed by the US at 19.5 per cent.

Facebook, Instagram, and WhatsApp rounded out the top five most installed non-gaming worldwide for the month.




(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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